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Brief

A gaming computer store that has been our trusted partner for over 10 years, specializing in high-performance gaming setups, peripherals, and accessories. Over the years, we have continuously evolved their brand presence, ensuring they stay ahead in the competitive gaming industry.

Problem

With the rapid growth of the gaming market, the brand needed to modernize its visual identity, strengthen its digital presence, and reach a wider audience through strategic marketing. The challenge was to maintain its loyal customer base while attracting new gamers.

Solution

A decade-long collaboration led to a full-scale marketing transformation, including:

  • Logo Redesign – A modern and dynamic visual identity reflecting innovation and gaming culture.
  • Social Media Management – Engaging gaming-related content to boost interaction and brand loyalty.
  • Influencer Marketing – Collaborations with top gaming influencers to drive credibility and awareness.
  • Search Ads – Highly targeted campaigns to capture potential buyers searching for gaming PCs and accessories.

Results

  • Consistent Growth – A long-term strategy that has kept the brand relevant and competitive for over a decade.
  • Higher Engagement – A 3x increase in social interactions, strengthening community engagement.
  • Increased Website Traffic – A 50% rise in online visitors, driven by strategic search ads.
  • Stronger Sales Performance – A steady increase in sales and in-store visits, reinforcing its position as a top gaming destination.
  • Date:01 Jun 2015 - till now
  • Services:SMM
  • Client:Mtech Computers
  • Location:Yerevan, Armenia
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